Within all major cities, there are tons of electronic screens in prime locations in which companies can advertise their latest promotions. The best part is that most people actually take the time to look at these ads. Not that much time, but enough time to see what company it is and what the product is.
At Yonge-Dundas Square in Toronto, there are many screens all around the area which each advertise many different companies. This should be something that upcoming events look into getting. I have seen many signs at the Metro Toronto Convention Centre when there is an event happening, advertising that it is taking place inside, however they should reach broader into the population of Downtown Toronto to get more attendees. By advertising in the heart of Dundas Square, I think more people would see the signs than on Front Street about an event and would be interested on checking it out.
